
START HERE STRATEGY SERVICE - Digital Marketing Debrief & Direction
A$375.00
More than an audit of your business communication, brand personality and digital marketing efforts, you'll actually finish with a concrete plan of attack for next week, month and quarter to maximise your digital impact.
Includes Deep Dive One on One Strategy Call, Make Your Metrics Make Sense Data Analysis, Anti Freak Out Follow Up Session Plus Your Personalised Business Action Plan for the next 90 days.
A marketing strategy or personalised marketing support can often feel out of reach when you’re just starting out. BUT this is often the best time to set up the foundations of your online presence so they can build with you rather than limit you as you grow.
What do you actually get with a tailored marketing strategy?
An analysis your overall brand, insights into the different types of customers you serve and how to approach them, look at your positioning within your industry/niche, a mini SWOT brief, a mapping out of your customer journey’s, a debrief of the performance on your digital assets (website, socials, email or other marketing activities you are conducting or considering) with recommendations on how to optimise them, optimisation of Traffic, Leads & Conversions.
We take all this research and information, combine it with best practice insights and craft a system to attract more of the right people, nurture them along the sales process and close sales effectively.
That sounds like a lot. But what does my business actually get?
Marketing Strategy can sound like one of those woo woo concepts but we try to make it as practical as possible. You will walk away with a One Page Marketing Plan for the next 90 days because what you really want is an idea of what to focus on next week, next month and beyond.
But how are you going to know what works for my industry or niche?
Truth is we may not have worked in your industry before. That’s where we collaborate with you heavily as you know your services and products better than anyone. What we do is take that and combine it with marketing best practice in a range of online mediums and try to chart a way forward based on your individual business needs.
Because it’s not about what advertising medium a business uses or what platform your website is built on that brings in sales. What works for one business may not work for another. All businesses solve different problems for different people in different ways. It’s about expressing the solutions your business offers meaningfully to the right people who are likely to buy.
Is there a catch?
The beauty of our Starter Marketing Strategy Service is that there is no commitment to go any further. For only a few hundred dollars rather than thousands, you get a marketing specialist to go over your brand in depth and come up with some actions going forward. What you decide to do after that is absolutely up to you.
You might want to do DIY, look at a complimentary approach where we take some of the marketing activities off your plate whilst you focus on the ones you enjoy or engage us for specific tasks.
Or you really don’t have to do anything at all if you’re unsure. Every business is at different stages. We hope you won’t though, as we offer plenty of potential recommendations, including low cost activities that only require a bit of time and thought to follow through with.